Top 10 Social Media Community Manager Tips and Tricks

Vitrue's own Tara Richards and Jenny Heinrich share their Top 10 Social Media Community Manager Tips and Tricks. 1. Don't Plan Too Far Ahead. Don't plan more than one month in advance. 2. Play By The Numbers. Focus on the quality of your fans, not the quantity. Also, keep posts short/easy to scan. 3. Be a Community Advocate. Limit your marketing on Facebook. The fans should be the priority at all times. 4. Make Engagement Your Goal. Get responses and figure out what works. Experiment to get fans to chime in. 5. Relax And Interact Like A Real Person. Limit the "corporate-speak". 6. Run Your Posts Through The "BFF Checker". Is this something that you could comfortably say to your best friend? If not, scrap it and start over. 7. Don't Be Big Brother. Let conversations flourish without you before you jump in. 8. Don't Coddle The Complainers. Deal with the complaint if necessary. Don't draw attention to complaints by adding fuel to the fire. 9. Let Your Fans Shine. Invite fans to share their media and stories on your wall. 10. Use Your Community to Learn. You have a virtual focus group at your fingertips.

How to Monetize Facebook : Social Media Tips for Small Businesses

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Monetizing Facebook is something that you traditionally do by way of things like selling items. Monetize Facebook with help from a marketing strategist and social media expert in this free video clip.

Expert: Robbin Block
Bio: Marketing strategist, Robbin Block, has been providing unique insights into the worlds of traditional and new media for more than 30 years.
Filmmaker: Stefan Scherperel

Series Description: One of the most powerful tools that small businesses have at their disposal when talking about online marketing is social media and services like Facebook and Twitter. Get social media tips for small businesses with help from a marketing strategist and social media expert in this free video series.

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Frank Furness is an International Sales & Technology Speaker and Social Media Presenter

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Social Media Marketing Explained

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In this video, I wanted to talk about social media marketing and explain it in a bit more detail. You hear alot of buzzwords going around at the moment like Facebook, Twitter, LinkedIn, Pinterest and Google+. Also there are a lot of businesses getting on social media channels because it seems like the in thing to do or if they don't they will be missing out on something.

So in this video, I talk about the purpose behind social media marketing which is based on 2 reasons:
1. Branding and reputation management
2. Website traffic

Then I go into how to think about social media marketing in terms of strategy and the thinking behind it. In future videos, I'll go more in depth on the actual implementation side but if you're a newbie or just starting out in the marketing and social media world, then check out the video.

If you want to learn more about social media marketing or search engine optimization check out my blog where I share all my knowledge and subscribe to my free newsletter.

Also let me know if you have any questions or if you have any other useful tips and knowledge in the comments section below. Would love to hear them.

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